A Strategist's book club
As a history buff, I find new ideas in old books.
Ogilvy On Adverstising
Published in the 80s, the book offers noteworthy lessons and fresh insights.
Drive
Drive
Well-researched book about the mismatch between what science knows and what business does with practical toolkit.
Under Think It
'Under Think It' is a comprehensive set of tools for planners and strategists. Real-world examples and lack of jargon makes this book pretty interesting.
Cooperation Management for Practitioners
It’s a management model (Capacity WORKS) that supports managers, executives, and leaders in business, governance, public administration and nonprofit sector.
Ad Critique
Ad Critique is a holistic guide on deconstructing, analyzing, and talking meaningfully about ads.
Creativity, Inc.
Inspiring management lessons from the President of Pixar Animation and Disney Animation.
It's Not How Good You Are, It's How Good You Want To Be
Originals
How no-conformists move the world
This pocket book is a great guide to making the most of yourself.
It's an optimistic, well-researched, and counter-intuitive set of strategies on being original.
